About Me
I’m Matilda, a communicator who thrives on connecting strategy, creativity, and people. With a Bachelor of Communication (Digital & Social Media, Advertising minor), I bring both academic insight and practical industry experience to the way I think about campaigns.
In advertising, my focus is Account Service — building strong client relationships, shaping clear briefs, and keeping delivery aligned with measurable outcomes. My background in social media and digital marketing means I understand how audiences behave online, and I enjoy turning those signals into strategies that creatives can run with — and clients can trust.
I would love to work with you! Please feel free to email me below.
Tools & Tactics
I work across a mix of digital platforms and creative tools to plan, deliver, and measure campaigns:
Digital Marketing: Meta Business Suite & Ads Manager, Google Ads, Google Analytics, ActiveCampaign
Social Media: TikTok, Instagram, Facebook, LinkedIn (content planning, Reels, Stories, engagement)
Design & Content: Canva, Adobe Creative Suite, Squarespace (visual storytelling, copywriting, infographics)
Technology: Microsoft, Google & Apple Suites (digital asset coordination, online collaboration)
What I Bring
Strategic Thinking → I translate audience signals into insights that drive clear briefs.
Organisation & Clarity → I keep projects moving with tidy timelines and clear communication.
Social-First Creativity → I understand how brands live on TikTok, Instagram, and beyond.
Collaboration → I enjoy bringing together client goals and creative ideas into campaigns people connect with.
Beyond Work
When I’m not immersed in campaigns, I’m usually hanging out with my two beagles (Maisie and Charlie), exploring new travel destinations (Thailand was a favourite — Hawaii is next), or creating fashion and lifestyle content for fun.
Music is also a big part of my world — Taylor Swift’s music is my go-to song to sing in the car!
Let’s Work Together!
Interested in collaborating or hiring a passionate digital and social media marketing student?
Fill out the form below with your details, and I’ll get back to you as soon as possible. I’m excited to hear from you and explore how we can create something amazing together!